TL;DR of the article, generated automatically.

Direct-to-consumer sales hit 42% of MTG's Q3 revenue, but Google's new fees eat into the savings.

• Revenue: flat at SEK 2.99bn, down 2% in constant currencies.
• Google fees: MTG says they reduce some D2C cost advantages.
• Outlook: 5% to 8% pro forma growth, near the low end.